Rudy Peeters is an experienced general manager and appreciated keynote speaker. He is
an example of the T-functions Peter Hinssen promotes since he started in IT, was IT
manager of the year (Large Organisation) in 1997 with his first internet banking solution in
Europe, became general manager It distribution after the merger in KBC.
He transitioned to business functions and became general manager Marketing KBCBelgium.
He also was responsible for the sale and carve out of CENTEA, FIDEA after
state support and for redefining the strategy and finance planning for KBC Belgium within
the KBC group afterwards.
Today, he is the group CIO for KBC, where he personally leads the transformations of the
IT department; from IT centric towards Customer centric organization and fit for scale from
frozen to fluid organization; changing the smell of the place and he enjoys sharing his
experience with colleagues and partners.
January 2014 he won the CIONET Belgium Best Speaker of the Year award.
Rudi studied at and began his career at the University of Leuven, where he set up the
Biometrics practicum for Master of Sciences and conducted statistical analyses of PHD
studies.